To promote sustainable fashion that's pre-owned and vintage, we invited Twiggy back to Vogue to recreate her iconic shot from 1967 with the same vintage accessories found on eBay.
Cannes: Bronze Lion
Cannes: Shortlist (x1)
AICP Next Awards: Winner
ADDY Awards (National): Gold
ANA Reggie Awards: Super Reggie
ANA Reggie Awards: Gold
ANA Reggie Awards: Silver
Shorty Awards: Winner
Shorty Awards: Gold
Shorty Awards: Silver
Shorty Awards: Bronze
Communication Arts: Winner
LIA: Silver
LIA: Finalist (x3)
One Show: Bronze
New York Festivals: Bronze (x2)
New York Festivals: Finalist (x2)
One Show: Merit (x2)
Webby Awards: Nominee
D&AD: Shortlist
Lürzers Archive ‘24
Andy Awards: Shortlist
When the U.S. Supreme Court legalized same-sex marriage in all fifty states, MGM Resorts, the leading hotel brand in Las Vegas—the “wedding capital of the world,” understood it was about time we had wedding songs that spoke to everyone. So, we created, Universal Love, an album reimagined for the LGBTQ community with the help of Bob Dylan, Kesha, St. Vincent and other artists.
The album was picked up by The New York Times, Billboard, Rolling Stone, Vice, and was the #9 most downloaded album of the week. We even had Kesha officiate a same sex wedding.
Cannes: Gold Lion
Cannes: Silver Lion (x3)
Cannes: Bronze Lion
Cannes: Titanium Lion Shortlist
D&AD Awards: Graphite Pencil (x3)
D&AD Awards: Wood Pencil (x3)
D&AD Awards: Shortlist (x3)
One Show: Gold (x4)
One Show: Silver (x3)
One Show: Bronze (x2)
One Show: Merit (x3)
Webby Awards: Winner
Clio Awards: Gold
Clio Awards: Silver (x2)
Art Directors Club: Silver
Art Directors Club: Merit (x5)
Andy Awards: Winner
LIA: Grand LIA
LIA: Gold (x4)
LIA: Silver (x3)
LIA: Bronze
Epica Awards: Silver
Shorty Awards: Winner
Shorty Awards: Bronze
Adweek - Best Campaigns of 2018
To bring the entrepreneurial spirit of Showtime’s hit series Billions to life and reach a new audience, we turned Kickstarter, the popular crowdfunding platform, into a social platform that spread the word about Billions.
For the first time ever, a fictional company from a TV show, invested in real companies in the real world.
Communication Arts Interactive Awards: Winner
Shorty Awards: Winner (x2)
D&AD: Wood Pencil
One Show: Bronze Pencil
One Show: Merit Award
Clio Awards: Silver (x2)
Webby Awards: Honoree
Cannes: Shortlist
AICP: Shortlist
New York Festivals: Finalist
It’s not everyday you see Pokémon chart #1 on Spotify.
An unexpected collaboration between a 25-year-old brand and a 25-year-old global artist, who dropped a 25 -year-old hit, turned music fans all around the world, into Pokémon fans.
Cannes: Gold Lion
Cannes: Shortlist (x3)
Clio Awards: Gold (x2)
Clio Awards: Silver (x3)
Clio Awards: Bronze (x5)
Webby Awards: Winner
One Show: Merit (x2)
One Show: Shortlist (x4)
Adage Creativity Awards: Finalist
Case Study
Virtual Concert
Trailer
To promote their new premium fuel, Shell wanted to enable people to travel to places they had never been before—in the metaverse.
So, for road trip season, we brought 6 of the best Fortnite map creators together to design 6 of the most beautiful and challenging terrains—all with the goal of discovering and sharing the ultimate road trip pics from the metaverse for a chance to win the ultimate road trip in the real world.
ADDY Award: Gold
ANA Reggie Awards: Gold
Shorty Awards: Gold
Digiday Content Awards: Winner
Webby Awards: Nominee
One Show: Shortlist
AICP Awards: Shortlist
At the world’s biggest fashion event of the year, the Met Gala, we put eBay pre-owned and vintage fashion center stage.
In partnership with Vogue and New York’s trend setting rapper, Ice Spice, fans could shop her look in the first of its kind e-commerce integration.
ADDY Awards: Gold
New York Festivals: Gold
New York Festivals: Finalist (x2)
ANA Reggie Awards: Gold
Clio Awards: Bronze
Digiday Content Awards: Winner
AICP Awards: Shortlist
One Show: Shortlist
Webby Awards: Nominee
Shorty Awards: Shortlist
Mobile video exposed police violence against African Americans. So we used mobile video to foster better understanding.
Based on the typical user experience of turning a phone to get a better perspective, we created the first interactive film triggered by device orientation.
Webby Awards: Winner
Webby Awards: Honoree
Webby Awards: Webby For Good
New York Festivals: Silver
New York Festivals: Bronze
One Show: Merit Award (x2)
Clio Awards: Shortlist
SXSW: Finalist
AICP: Shortlist
Shorty Awards: Finalist
Davey Awards: Best In Show
Davey Awards: Gold
Davey Awards: Silver (x5)
The Reddit avatars were brought to life for the first time and starred in an original comedy series, the I.T. Squad. Each episode was based on real conversations and the hottest topics trending on the platform.
Shorty Awards: Winner (x2)
Shorty Awards: Gold
ANA Reggie Awards: Bronze
One Show: Shortlist
Webby Awards: Nominee
Shorty Awards: Audience Award
New York Festivals: Shortlist (x4)
2020 was the first time in history the Pride Parade was canceled.
#PrideTogether was a social initiative that invited people from all across America, to march in the first of its kind, virtual Pride Parade.
Communication Arts Interactive Awards: Winner
Shorty Awards: Bronze
Webby Awards: Nominee (x2)
One Show: Shortlist
#EveryKiss (begins with Kay) turned an American tradition (the New Years Eve Time Square Ball drop) into an iconic brand experience.
Shorty Awards: Gold
ANA Reggie Award: Silver
Shorty Awards: Bronze
Webby Awards: Nominee
Shorty Awards: Audience Honor
How do you stand out in a crowded market place, led by the big banks and teach financial literacy in a way that’s not boring, will engage people and is fun?
On National Online Bank Day, we turned 6 cities across America into a real life + AR board game of Monopoly. Millions participated, thousands won prizes and a whole lot of people had fun learning a thing or two about money.
ANA Reggie Awards: Silver
ANA Reggie Awards: Bronze
The President was driving the narrative that kneeling during the national anthem was un-American. In response to the controversy, we created this film to remind the public of the motivation behind this powerful sign of respect and peaceful protest.
With no media support, the film garnered millions of views and was shared organically by a number of influential celebrities like, Jesse Williams, Niecy Nash, D.L. Hughley, Jasmine Sanders, Tamia, Regina Hall, and Snoop Dogg.
Webby Awards: Winner
Webby Awards: Webby For Good
Shorty Awards: Winner
Clio Awards: Bronze
Digiday Awards: Finalist
1 in 3 children in America is overweight or obese. To help fight childhood obesity, we launched The Greatest Action Movie Ever (G.A.M.E.). This integrated platform takes something kids love, action movies, to get them doing things they usually resist, being physically active and eating right.
Thousands of kids took action. Millions of views. Billions of calories burned.
SXSW: Winner
One Show: Bronze Pencil
One Show: Merit (x2)
Webby Awards: 2 Nominations +2 Honoree
NY Festivals: Bronze
Cannes: Shortlist
A movie trailer, posters and web banners helped generate awareness for auditions.
Despite all the progress toward gender equality, male proposals are still the accepted norm.
Although women still widely refrain from proposing, data shows that 70% of men would be psyched if a woman proposed.
Zales partnered with The Friends Experience to create, The One Where She Proposed, a re-creation of one of the most talked about television scenes in TV history, where Monica proposes to Chandler.
Clio Entertainment: Bronze
One Show: Shortlist
Festival of Media Global Awards: Bronze
Festival of Media Global Awards: Shortlist
Before Facebook Live, there was Color—the first app that let you broadcast live video to your friends. To promote this new capability and the streaming power of Verizon 4G, we turned to America’s most famous live show.
One Show: Gold Pencil
One Show: Bronze Pencil
One Show: Merit
Communication Arts Interactive Awards: Winner
Art Directors Club: Silver Cube
NY Festivals: Silver
NY Festivals: Bronze
Cannes: Shortlist
Webby Awards: Nomination
A-List Hollywood Awards: Bronze (x2)